Because regardless of this sentiment, this is still 100% a business and marketing maneuver. If they really wanted to do something positive, they could do it without advertising their merchandise while doing this. Because it is not genuine. This is not any different than the coronavirus commercials. They might have said nothing at all. Rather, they brought positive attention to the protests. That's good. Solidarity or they realize a nice chunk of their audience is preoccupied with something more significant than a damn videogame? Man. These remarks really emphasize the nihilistic nature of reddit users. Yes, this really is a provider. Yes, it has something to do with advertising. However, Jesus, can't we be glad that companies are saying something? Do you not know how much of an effect this could make? If the company ignored the circumstance, it might give every checked out mind the idea that what is happening is ordinary and routine.

EA does not care for people that aren't investors. Removing Kaepernick's name out of songs in Madden two years in a row shows it. Companies do not need one to defend them, let their attorneys do that work. But we shouldn't praise a business for reaching the absolute bare minimum. It feels just like throwing a party for if your friend says"Hey guys I'm not racist" after he said the N word a year ago. You aren't cool and ethical for thanking corporations for not spitting on you. We should praise firms who show patterns of positivity. Feel free to disagree, but don't act like this specific case is this incredibly complex morally-grey circumstance. I mean I believed there were fairly strict regulations whose titles and likeliness may be used in Madden.

Just like Belicheck and Payton aren't in Madden because they are not part of the NFLCA and that is who EA has a contract with. They might have to pay Kap if his name is utilized and are probably avoiding that. That and Kap is not exactly welcome in the NFL planet (not talking about lovers ) anymore.

They backpeddled and apologized if they were called out. They do not have rights to Kap's likeness from the game however they could cite him in the tune (just as they have with plenty of other public characters in other songs). The simple fact that they did so two years in a row suggests it was not an innocent oversight but a real choice to collaborate using a fundamentally racist act of collusion inside the NFL. I am not defending a provider. I am not saying EA is some bastion of social justice. Many people in general (not just reddit) can not see beyond black and white.

That's why negativity floats to the top in most social websites. Cynicism inspires outrage and outrage inspires clicks. That is why negativity floats to the top in all social media. This is a significant factor. Youtube for one has completed research, because it's a huge portion of their company and they want to know it. There's been testimony to congress about it I've watched but can not find at this time. What they want is participation and the more negatively framed something is the more people will click it when it comes up in your recommendations.

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